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Childress and Zaiden Birthing Something Big

General Tire off-road drivers Mikey Childress and Jerry Zaiden are on the verge of launching something big. Zaiden is pushing to build a new class in off-road racing. He said the Mint 400 will include more than a dozen Class 6100 trucks, a new class designed to bring back high tech race machines like Trophy…

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Riley & Johnson are Racers AND Marketers

Several hats fit General Tire off-road drivers Jim Riley and Rick L. Johnson. Both have had success on the racetracks in the desert. Both have had success in business. Now both show us how they are successful marketing both those careers to their fans. Riley is the head man at Azunia tequila. And Johnson is…

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Justin Lofton & Garrick Freitas on Fun, Feathers & Freaks

The Freaks started taking them two at a time with Team GT off-road drivers Justin Lofton and Garrick Freitas. Both has a valued place in The Freak Nation. Lofton has been in as both an off-road driver and NASCAR truck series competitor. Garrick Freitas is featured in a General Tire commercial that plays regularly on…

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