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Kent Kroeker and The Mills Brothers in Vegas

Kent Kroeker is a long-time Friend of the Freaks. He’s been on several of these Mint 400 celebrations. But this year he brought two new friends who fit the Freak Mold perfectly. Taylor and Nick Mills are brothers who race their own Class 6100 trucks at the Mint 400. But they also have a larger…

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Childress and Zaiden Birthing Something Big

General Tire off-road drivers Mikey Childress and Jerry Zaiden are on the verge of launching something big. Zaiden is pushing to build a new class in off-road racing. He said the Mint 400 will include more than a dozen Class 6100 trucks, a new class designed to bring back high tech race machines like Trophy…

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Riley & Johnson are Racers AND Marketers

Several hats fit General Tire off-road drivers Jim Riley and Rick L. Johnson. Both have had success on the racetracks in the desert. Both have had success in business. Now both show us how they are successful marketing both those careers to their fans. Riley is the head man at Azunia tequila. And Johnson is…

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